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"Safe Text" Streets in London

by JeremyS on March 18, 2008

p01_118118_padded_posts_getty_images.jpg

Apparently in London a lot of people are walking into street poles while texting on their phones. In a trial scheme this week in London, pads similar to those found on rugby posts are being installed on selected poles in “text injury black-spots”.


TNS Global Research spoke to 1,055 people and found that one in 10 had suffered an injury [while texting]. Using this figure, it therefore asserted that “up to 6,647,354 innocent pedestrians” – the equivalent of 10 per cent of the population – were injured in the past year.
Keep in mind this is in the UK…do we think Aussie texters are more savvy?

In a press release, written by PR firm Resonate, that “safe text” rubber pads, similar to ones used on rugby posts, were being put on lampposts in the street to minimise harm. It claimed the “trailblazing” scheme would be monitored before it was decided whether to expand it to other parts of the country.

Read the full article courtesy of the Press Gazette here

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